Find out why your visits
aren't converting

Your page looks fine. But something is making people leave. Find out exactly what’s killing your conversions in 48 hours.

Only 10 slots per month

€350 · No contract, no retainers  

Does this sound familiar?

Here's what you'll receive in 48 hours

Better in 48 snippets

What's inside and why it matters

How it works

Apply for a review

Submit your URL and answer a few questions about your business. Takes less than 5 minutes.

Get accepted

I review every application personally. If it's a good fit, you'll get a confirmation and a payment link within 24 hours.

I get to work

Once payment is confirmed, I analyse your landing page and build your personalised review deck.

Get your review

Within 48h you get your review ready to take action. I'm available if you need help along the way.

One payment of €350

No retainer. No contracts.

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I'm Rafa

I’m Rafa, a product and growth designer with 15+ years helping startups and scale-ups reduce complexity and convert better.

I’ve specialised in behavioural design, understanding why people hesitate, drop off, or don’t click; and turning those insights into fixes that actually move the needle.

Betterin48 is how I help founders who don’t have time to waste on vague advice or expensive agencies.

Frequently Asked Questions

You will receive a presentation in PDF of more than 30 pages including:

  • Screenshots with annotations of key problems detected
  • Behavioural insights
  • Improvement and suggestions
  • Priority recommendations

  • Behavioural design and decision triggers
  • Information hierarchy
  • UX patterns, design and usability
  • Message clarity and structure
  • Value proposition communication
  • Social proof
  • Illustrations and images
  • Forms
  • CTAs
  • Load speed

€350 with no contracts, commitment or ongoing fees. Apply for a review here.

For most early-stage founders, a single new customer from your landing page covers the investment. Think about what it’s actually costing you every month to have traffic that doesn’t convert, in lost revenue, wasted ad spend, and time spent guessing what to fix. One clear review pays for itself fast.

Yes. The 48-hour window starts once payment is confirmed. I’ve built my process specifically around this timeline.

Yes I do. Specially onboarding and activation flows. Since, these projects are larger and require more time, delivery time and pricing will be different and depending of the project. 

Not necessarily, but if you have and don’t mind sharing it can help to add context. The analysis is based on:

  • Behavioural design principles
  • UX best practices
  • Conversion heuristics
  • Real-world product experience

No one can guarantee that but I’m pretty confident the audit will help to increase your conversion.

You can implement the suggestions internally. You will receive a follow up from my side 10 days after you received the audit. 

That’s perfectly fine. Auditing before launch can actually be very valuable to avoid costly mistakes.

Typically:

  • Startups preparing to launch.
  • Founders running paid acquisition.
  • Teams with stagnant conversion rates.
  • Products with onboarding drop-off.
  • Companies that want an external UX perspective.

Once I review and accept your request, you will receive an email from me confirming the acceptance with a paypal payment link. You can use your preferred payment method.

No. I only take projects I’m confident I can genuinely help. Some projects may not be a good fit for different reasons. Others may fall outside of the limit of 10 per month.

The fix is usually simpler than you think

Stop guessing.  Know exactly what to fix and get more customers in 48h.